{"id":12488,"date":"2026-04-07T15:13:26","date_gmt":"2026-04-07T12:13:26","guid":{"rendered":"http:\/\/demo.ttu.edu.jo\/?page_id=12488"},"modified":"2026-04-07T15:32:11","modified_gmt":"2026-04-07T12:32:11","slug":"vision-and-mission","status":"publish","type":"page","link":"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/vision-and-mission\/","title":{"rendered":"\u0627\u0644\u0631\u0624\u064a\u0629 \u0648\u0627\u0644\u0631\u0633\u0627\u0644\u0647 \u0643\u0644\u064a\u0629 \u0627\u0644\u0627\u0639\u0645\u0627\u0644"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-vc-full-width=\"true\" data-vc-full-width-temp=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1770469248001 vc_row-no-padding wd-rs-69873763a3b8c wd-section-stretch-content\"><div class=\"wpb_column vc_column_container vc_col-sm-12 wd-rs-6987372af3b30\"><div class=\"vc_column-inner vc_custom_1770469169993\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1770467687779 vc_row-has-fill vc_row-o-equal-height vc_row-flex wd-rs-6987316083567\"><div class=\"wpb_column vc_column_container vc_col-sm-3 wd-rs-698b0c38adfef\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_empty_space\"   style=\"height: 10px\"><span class=\"vc_empty_space_inner\"><\/span><\/div>\t\t\t\t<style id=\"afb-style-afb-1\">\n\t\t\t#afb-1 .afb-icon-left{margin-inline-end:10px;margin-inline-start:0}#afb-1 .afb-submenu .afb-menu-link{padding-inline-start:calc(var(--afb-padding-x) + 16px)}#afb-1 .afb-submenu .afb-submenu .afb-menu-link{padding-inline-start:calc(var(--afb-padding-x) + calc(16px * 2))}\t\t<\/style>\n\t\t\n\t\t<div\n\t\t\tid=\"afb-1\"\n\t\t\tclass=\"afb-vertical-menu afb-style-vertical afb-anim-slide afb-has-icons afb-has-shadow afb-has-separator afb-ltr vc_custom_1775563836288\"\n\t\t\tstyle=\"--afb-item-height:40px;--afb-item-spacing:5px;--afb-padding-x:16px;--afb-padding-y:0px;--afb-font-size:14px;--afb-font-weight:500;--afb-icon-size:14px;--afb-animation-speed:280ms;--afb-border-radius:2px;--afb-border-color:#e8e8e8;--afb-text-color:#333333;--afb-bg-color:#ffffff;--afb-hover-bg:#184EA2;--afb-hover-color:#DD9933;--afb-active-bg:#184EA2;--afb-active-color:#FFFFFF;--afb-arrow-color:#555555;--afb-sub-bg:#fafafa;--afb-separator-color:#ececec;--afb-shadow:0px 2px 8px 0px #E1E0E0;--afb-shadow-hover:0px 4px 12px 0px rgba(225,224,224,0.12);--afb-shadow-active:0px 5px 16px 0px rgba(225,224,224,0.18);\"\n\t\t\t data-expand-first=\"\" data-expand-active=\"\" data-anim-speed=\"280\" data-anim-type=\"slide\" data-accordion=\"false\"\t\t\trole=\"navigation\"\n\t\t\taria-label=\"Sidebar menu\"\n\t\t>\n\t\t\t<nav class=\"afb-nav-wrap\">\n\t\t\t\t<ul class=\"afb-menu-list\" role=\"menubar\"><li id=\"menu-item-12480\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12480\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/welcome\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-door-open\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Welcome Message<\/span><\/a><\/div><\/li><li id=\"menu-item-12487\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12487\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/about\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-qrcode\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">College Brief<\/span><\/a><\/div><\/li><li id=\"menu-item-12490\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12490\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/vision-and-mission\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-lightbulb\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Vision, Mission, Core Values<\/span><\/a><\/div><\/li><li id=\"menu-item-12498\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12498\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/organizational-structure\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fa fa-fas fa-bezier-curve\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Organizational Structure<\/span><\/a><\/div><\/li><li id=\"menu-item-12502\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12502\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/academic-staff\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-user-friends\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Academic Staff<\/span><\/a><\/div><\/li><li id=\"menu-item-13420\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-13420\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/adm-staff\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-user-friends\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Administrative Staff<\/span><\/a><\/div><\/li><li id=\"menu-item-12507\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12507\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/statistics\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fa-solid fa-chart-simple\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Statistics<\/span><\/a><\/div><\/li><li id=\"menu-item-12512\" class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children afb-menu-item afb-depth-0 menu-item-12512 afb-has-children\"><div class=\"afb-item-wrap\"><a href=\"#\" class=\"afb-menu-link\" aria-haspopup=\"true\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-outdent\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">College Departments<\/span><\/a><button type=\"button\" class=\"afb-toggle afb-toggle--angle afb-toggle-pos--right\" aria-expanded=\"false\" aria-label=\"Toggle submenu\" tabindex=\"0\"><i class=\"fa fa-angle-down\" aria-hidden=\"true\"><\/i><\/button><\/div><ul class=\"afb-submenu sub-menu afb-submenu-depth-1\" role=\"menu\"><li id=\"menu-item-12526\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-1 menu-item-12526\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/department-of-accounting\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-circle afb-icon-dot\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Accounting<\/span><\/a><\/div><\/li><li id=\"menu-item-12557\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-1 menu-item-12557\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/department-of-business-administration\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-circle afb-icon-dot\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Business Administration<\/span><\/a><\/div><\/li><li id=\"menu-item-12579\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-1 menu-item-12579\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/department-of-business-economics\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fas fa-circle afb-icon-dot\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">Business Economics<\/span><\/a><\/div><\/li><\/ul><\/li><li id=\"menu-item-12515\" class=\"menu-item menu-item-type-post_type menu-item-object-page afb-menu-item afb-depth-0 menu-item-12515\"><div class=\"afb-item-wrap\"><a href=\"https:\/\/www.ttu.edu.jo\/en\/academics\/college-of-business\/committees-and-councils\/\" class=\"afb-menu-link\"><span class=\"afb-menu-icon afb-icon-left\" aria-hidden=\"true\"><i class=\"fa-solid fa-users-viewfinder\" aria-hidden=\"true\"><\/i><\/span><span class=\"afb-menu-text\">College committees &amp; councils<\/span><\/a><\/div><\/li><\/ul>\t\t\t<\/nav>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-9 vc_col-has-fill wd-rs-698731916403d\"><div class=\"vc_column-inner vc_custom_1770467770495\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: justify;\"><strong>Vision<\/strong><\/p>\n<p style=\"text-align: justify;\">To be a leading academic institution in business education with a distinguished scholarly reputation at both the local and international levels, contributing to the preparation of qualified graduates capable of supporting and advancing a knowledge-based economy. This is achieved through the effective integration of knowledge into its academic and applied programs to meet present and future societal needs, and to prepare generations capable of building a better future.<\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><strong>Mission<\/strong><\/p>\n<p style=\"text-align: justify;\">The College of Business is committed to providing a distinguished learning environment that enables faculty members and students to actively contribute to the development of a knowledge-based economy. This is achieved through the delivery of high-quality education and purposeful scientific research, aimed at preparing competent graduates who can meet the professional, academic, and research needs of society, while fostering a value system that promotes sustainability and enhances the quality of life for present and future generations.<\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><strong>Objectives<\/strong><\/p>\n<p style=\"text-align: justify;\">The College of Business aims to:<\/p>\n<p style=\"text-align: justify;\">\u2022 Offer distinguished academic programs aligned with local and international standards.<br \/>\n\u2022 Prepare graduates equipped with the knowledge and skills required for the labor market.<br \/>\n\u2022 Promote applied scientific research in various fields of business.<br \/>\n\u2022 Develop students\u2019 critical thinking, analytical, and innovative skills.<br \/>\n\u2022 Strengthen partnerships with public and private sector institutions.<br \/>\n\u2022 Support the transition toward a knowledge-based economy.<br \/>\n\u2022 Promote professional ethics, values, and social responsibility.<br \/>\n\u2022 Enhance the learning environment to ensure the quality and sustainability of educational outcomes.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"\u0643\u0644\u0645\u0629 \u062a\u0631\u062d\u064a\u0628\u064a\u0629\u0646\u0628\u0630\u0647 \u0639\u0646 \u0627\u0644\u0643\u0644\u064a\u0629\u0627\u0644\u0631\u0624\u064a\u0629 \u0648\u0627\u0644\u0631\u0633\u0627\u0644\u0647\u0627\u0644\u0647\u064a\u0643\u0644 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0647\u064a\u0626\u0629 \u0627\u0644\u062a\u062f\u0631\u064a\u0633\u0627\u0644\u0643\u0627\u062f\u0631 \u0627\u0644\u0625\u062f\u0627\u0631\u064a\u0627\u062d\u0635\u0627\u0626\u064a\u0627\u062a\u0623\u0642\u0633\u0627\u0645 \u0627\u0644\u0643\u0644\u064a\u0629\u0627\u0644\u0645\u062d\u0627\u0633\u0628\u0629\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f \u0627\u0644\u0623\u0639\u0645\u0627\u0644\u0644\u062c\u0627\u0646 \u0648\u0645\u062c\u0627\u0644\u0633 \u0627\u0644\u0643\u0644\u064a\u0629 Vision To be a leading academic institution","protected":false},"author":1,"featured_media":0,"parent":12462,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"class_list":["post-12488","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/pages\/12488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/comments?post=12488"}],"version-history":[{"count":0,"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/pages\/12488\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/pages\/12462"}],"wp:attachment":[{"href":"https:\/\/www.ttu.edu.jo\/en\/wp-json\/wp\/v2\/media?parent=12488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}